king c. gillette
Facial grooming is part of every mans daily routine, however even though Gillette is the leading in men’s shaving products they are missing a vital target audience. With brand like Harry’s, Van Der Hagen, dollar shave club and more taking over for this target audience its important for Gillette to join in. Gillette is already conquering the market, with this luxury sub brand Gillette will always and forever be the leading in men’s shaving products. The name King C. Gillette is the name of the creator of Gillette, making it the perfect name for this luxury brand.